Google has just released its annual roundup of the hottest search topics in Pakistan for the year 2025, putting the spotlight on what really captured the nation’s imagination. Based on billions of searches by users all over Pakistan, this list highlights the subjects that saw the fastest growth in online interest.
The results reveal a fascinating mix of trends, showing how people in Pakistan turned to Google to explore everything from the latest sports and breaking news, to food recipes, new technology, and simple life hacks.
Cricket mania stayed strong in 2025, with Pakistan’s match against South Africa winning the title of the year’s most searched game. Other main events like the PSL, Asia Cup, and high-profile matches featuring Pakistan, India, New Zealand, West Indies, and England also kept fans glued to their screens and searching for more.
When it came to sports celebrities, Indian cricketer Abhishek Sharma emerged as the most searched athlete, beating out several Pakistani stars who also attracted attention thanks to their impressive performances and rising fame.
Local news searches painted a picture of what was on people’s minds—issues like the Punjab Socio-Economic Registry, Karachi’s flooding, updates from Iran, board exam results, and big government projects saw heavy traffic, reflecting the concerns and interests of ordinary Pakistanis.
The technology category, meanwhile, showed how quickly Pakistanis are embracing digital tools and artificial intelligence. Google Gemini was the hottest tech search, with apps like Tamasha, DeepSeek, On4t, and global AI and smartphone trends pulling in big numbers.
Food found its place at the top as well, with sandwich recipes grabbing the top spot in food-related searches. Desserts, mutton dishes, soups, and easy home cooking ideas were also highly sought after.
“How-to” searches revealed the practical side of Google usage, with people asking for help on issues like checking their Karachi e-challan, understanding car insurance, investing in crypto, applying for credit cards, and even editing photos to look like scenes from Studio Ghibli.
The Google search trends for 2025 show exactly what mattered most to Pakistanis throughout the year: sports thrills, major news events, the latest tech, and easy answers to everyday questions.
