The third edition of the report “Our life with AI” carried out by Ipsos and published by Google, places Mexico and Argentina at the forefront of the adoption of artificial intelligence, ahead of the global average in both daily use and trust in this technology.
Based on data collected in the year 2025, the study shows a profound transformation: “We are in the era of hyper-progress, where AI has ceased to be an experimental technology and has become an engine of learning, creativity and efficiency,” said Adriana Noreña, vice president of Google for Latin America.
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“Seeing that in Mexico and Argentina practical use exceeds the global average indicates that the region decided to embrace these tools not only out of curiosity or fashion, but because of their real capacity to help solve problems or everyday tasks,” said Noreña.
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The year 2025 is also distinguished by the consolidation of Google’s technological ecosystem and the global expansion of its Gemini model.“2025 consolidated a strategic path that we at Google outlined almost a decade ago. We evolved from being a company focused on mobile devices to one fully focused on artificial intelligence,” said Noreña.
