The adoption of artificial intelligence (AI) is redefining the dynamics of growth and profitability in the global business environment.A recent report from NTT DATA shows that only a small group of companies, called “AI leaders”, are managing to transform this technological potential into concrete economic advantages.
This group is distinguished by a clear strategy and mature execution, which translates into superior results compared to the rest of the market.
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These companies report significantly higher growth rates in revenue and profitability, demonstrating that AI, well implemented, is no longer just a promise but a reality with a direct impact on the financial balance.
Leading AI companies consider this technology a core element for growth and not just a complementary tool.The key is strategic alignment: AI is integrated from the beginning with corporate objectives, allowing vision to be transformed into tangible financial returns.
This approach means acting quickly and clearly defining high-value domains where AI can generate disproportionate economic benefits.
The report highlights the so-called “multiplier effect”: early investments in AI often translate into quick successes, the results of which fuel new investments and accelerate growth.Unlike those who apply AI only in peripheral areas, leaders redesign core processes and applications, integrating artificial intelligence from the basic architecture of their systems.
According to Pablo Sáez, head of Data and Analytics for Iberia, Latin America and other regions at NTT DATA, the companies that benefit most from AI are those willing to challenge their own structures and adopt innovative operating models.
Advancement does not consist of taking uncontrolled risks, but rather following the example of leading companies: strategies aligned to the business, operational maturity and iterative and safe execution.
The qualitative leap of leading AI companies is largely explained by their ability to solidly execute strategy.One of the pillars is the construction of scalable and secure technological infrastructures.These organizations invest to overcome structural limitations and guarantee the privacy and sovereignty of their data, critical aspects in the current context.
Far from seeking to replace human capital, the most advanced companies use AI to enhance talent and multiply the impact of the most qualified professionals.Organizational transformation is approached as a structured process of change, with the objective of minimizing internal resistance and ensuring agile and sustained adoption.
Scalable governance is another determining factor.Leaders institute centralized oversight mechanisms and appoint specific managers, such as Chief AI Officers (CAIOs), to align innovation with risk management and corporate strategy.
Likewise, growth is leveraged by strategic alliances with external partners, adopting results-oriented collaborative models to accelerate the return on investment in AI.
Abhijit Dubey, CEO and CAIO of the firm, underlines the importance of identifying one or two high-impact domains and redesigning them end-to-end with AI, always backed by robust governance, modern infrastructure and strong alliances.This approach is what allows leading companies to turn pilot projects into real benefits and consolidate their position in the market.
The research makes it clear that AI can be a true driver of profitability and growth, but only for those organizations that adopt it with strategic vision, organizational commitment and rigorous execution.
